Then you'll know how difficult it is to get that idea to realise its potential...
There's ensuring that the vision itself is fully understood and clearly articulated.
Then there's working out alllllllllll the things you need to do to make it happen in the epic way you know it could.
So many questions—
🔮 Is my idea good?
🔮 Has it been done before?
🔮 Are people willing to pay for this?
🔮 Can wannabes copy my unique business idea?
🔮 Does it matter if I'm not an expert?
🔮 Is this idea resilient in the face of uncertainty?
🔮 Can I make this 10x better than alternatives?
🔮 What needs to get done for this to succeed?
🔮 How will I measure my impact?
🔮 What should the name be?
🔮 How can I get people as excited about this as I am?
Small questions with big answers. Of course you could just:
Wing it and trip from one obstacle to another only to find your idea in the same place 10 years from now.
Give up and work for the man in an abusive system that is both boring and designed to put money in someone else's wallet.
Copy a done-before business model and stay on the relentless treadmill of copying the same strategies, to reach the same customers, differentiating on a superficial level you don't even like.
Imagine if every day of the rest of your life continued like this? Living up to your potential was just not for you. On your honest tombstone – this life was a bit mediocre, often stressful, but fun here and there.
If that's not what you want, then what you need is a unique business idea. Crafted by an expert Business Designer who can back up her 'anything is possible' optimism with a wicked intellect for exactly how to transform your idea into an extraordinary business.